The single biggest shift to get buyers to engage with suppliers
As we enter into 9 months of different range review windows and with clients both launching into big retail over the next 2-3 months and also pitching, I thought I’d share a short note. It’s a strong word of advice for anyone looking to grow over the next 12 months.
And it stems from one of the most important statistics that has come out of YF research in recent years from brands already in, or wanting to be in, major multiples.
